Meet the Creating Margin Team
Matt is the Founder and CEO of Creating Margin. He is responsible for the strategic direction of the company, building and connecting teams and managing enterprise partnerships. He moved to Boise Idaho with his loving wife and son in the Fall of 2017 and loves the down to earth people, the abundance of outdoor activities, and the tight communities that define the people of Boise. He is excited to continue to build the team at Creating Margin and encourage multiple career-enhancing opportunities for team members here at CM.
Brandon is Creating Margin’s international sales lead with a focus on customer service. He helps to guide all of Creating Margin’s clients through an individualized needs assessment, design phases, and post support. He studied Marketing at CSU Chico which he has actively utilized in roles with marketing agencies since 2004. Born in the Los Angeles area and raised in true Northern California, Brandon migrated to Idaho to experience the beautiful Pacific Northwest.
Born and raised in Boise Idaho, Z graduated high school with a communication associates degree and his eyes set on his next career target. As the sales intern at Creating Margin, Z handles all the digital marketing strategy and sales operations tasks. Ranging from sales operations to website development, he holds a strong skill set in communication strategy and media relations. When his schedule allows it, you can find him longboarding down the Boise streets or watching the latest films.
Alex Canales is the Marketing Lead at Creating Margin, where he writes the majority of the content on the website, posts to social media, applies SEO and drafts mass emails. Born in Texas and raised in Colorado, he now resides in New Orleans where he works remotely. He went to graduate school at University of Nevada Reno, where he earned his M.M in Jazz Performance while grading hundreds of student papers each semester.
Active, young and from the exoctic country of India, Siddhant is the developer that handles all the tech stuff that needs to be handled in the company. Fluent in Web Development and building websites, Siddhant has rebuilt the website from scartach and worked on numerous other projects. With his Masters and his work experience, we see bright futures in the technological advancements here at Creating Margin.
As Human Resources Director and Legal Counsel for Creating Margin, Jennifer Hearne delivers HR support to Creating Margin’s employees while also strategically partnering with leadership to establish and maintain sound legal contracts and business practices. Born and raised in Idaho, Jennifer holds a Bachelor’s Degree in Business Administration from Boise State University with an emphasis in Human Resources.